The Window & Door Manufacturers Association (WDMA) announced the release of its 2025 Market Study, delivering the most reliable, comprehensive, and actionable insights available on the residential and commercial window, door, and skylight markets.

Backed by decades of data expertise and deep industry relationships, the WDMA Market Study is the authoritative benchmark for manufacturers, suppliers, investors, and decision-makers. This year’s edition expands on prior reports with new segment-level forecasts, regional breakouts, and analysis of economic drivers influencing demand across North America.

“No one else can provide the depth and credibility of market intelligence that WDMA does,” said John Crosby, WDMA President & CEO. “Our study is the essential tool for strategic planning, competitive benchmarking, and opportunity forecasting across the industry.”

The 2025 study includes volume and growth forecasts, economic indicators, product mix trends, and in-depth insights for residential and non-residential segments. It is available in both digital and executive summary formats for WDMA members and the broader building products community.

To learn more or purchase the report, visit WDMA Store.

The Window & Door Manufacturers Association announced that John Crosby has been selected as its next President and Chief Executive Officer. Crosby is succeeding Michael O’Brien, who will retire in March 2025.

Crosby is a dedicated association leader, having served in a range of roles and disciplines over his 30-year career. He spent ten years in policy and advocacy roles after working in the U.S. House of Representatives. Since that time, Crosby has remained active in public policy communications roles with several industry associations.

Over the past fifteen years, Crosby became a leader in the construction and design market. He served for eight years as Managing Director of Corporate Partnerships for the American Institute of Architects (AIA), where he transformed the organization’s supplier relations strategy. Crosby’s leadership resulted in more productive relationships with building product manufacturers to support design-centered goals and advocacy objectives.

Prior to his time at AIA, Crosby gained his first exposure to the building products industry with Hanley Wood Media (now Zonda). While leading communications and marketing programs for Hanley Wood, Crosby helped to integrate a full suite of data, marketing and event services for clients while supporting the development of key strategic partnerships.

“We are excited to have John as our next CEO,” said WDMA Board Chair Emily Videtto of Pella Corporation. “The WDMA Search Committee confirmed that John had the right mix of experience, thoughtfulness and insight to make an excellent leader for the association. We are confident that John can advance our advocacy agenda while also growing the association through new member acquisition and the development of new products and services.”

Videtto praised O’Brien for his fifteen years of service to WDMA, noting “we are lucky to have Mike with us until March to support this transition. We are grateful for his many contributions to the success of WDMA during his tenure.”

Crosby will join WDMA on November 18 to begin the leadership transition.

The Internal Revenue Service (IRS) has issued a proposed rule on product identification numbers (PINs) for 25C tax credit-eligible windows, doors and skylights (and other products) as required by the Inflation Reduction Act (IRA). 

The IRA modified and extended the 25C tax credit for energy-efficient windows, doors and skylights. Beginning in 2023, the new 25C tax credit only applies to windows and skylights that meet ENERGY STAR’s Most Efficient standards, while exterior doors remain eligible under regular ENERGY STAR standards. The new tax credit provides up to $600 for windows and skylights that meet ENERGY STAR’s Most Efficient standards, while the credit for exterior doors offers $250 per door up to $500 for those that meet regular ENERGY STAR standards.

Eligibility for the 25C tax credit was also made more complicated by a new requirement that all qualified windows, doors and skylights be assigned a unique PIN that can be reported on consumer tax returns and verified by the IRS beginning in 2025. This is ostensibly to address unfounded tax fraud issues. The IRS has finally issued the proposed rule for the PIN requirement.

WDMA had strongly encouraged the IRS to delay implementation of the PIN requirements until 2026, which the agency is largely doing with exceptions. WDMA will be submitting comments on the proposed rule by the comment deadline, which is expected by the end of the year. WDMA members with feedback should contact Michael Pierce at [email protected].

Click here for the full alert.

The Window and Door Manufacturers Association (WDMA) announced today that Adfast is the newest member of the association. 

For more than 40 years, Adfast has proudly supplied a full line of adhesives, caulking and insulating foams to manufacturing and construction companies. Adfast continually improves its offering by developing new products tailored to your applications, by manufacturing over 400 sealant colors to match and by providing a dedicated local service close to you, from beginning to end.

 ‘’We're proud to be a part of the WDMA, an association that sets some of the highest standards in the industry. We are committed to upholding these standards and growing alongside them.’’ Says Dominique Perron, V.P Sales Manufacturing, Adfast.

For more information on Adfast visit https://www.adfast.store/

Former WDMA Chairman and former Loewen CEO Al Babiuk passed away suddenly this past weekend. Al's commitment and contribution to Loewen and the association cannot be overstated.

With his outstanding energy and vision, Al was able to lead Loewen with courage and integrity through some of the most challenging times the building industry has ever experienced. His passion for improvement extended deeply into the industry and community with contributions to WDMA, the Business Council of Manitoba, and the Associates of the Asper School of Business.

"Aside from being a strong business leader through some tough times, Al was a trusted business partner, community supporter and genuinely good person of highest integrity. For many of us, he was also a friend. It's difficult to overstate Al's contribution to this company and the people in it," says Clyde Loewen.

The Window & Door Manufacturers Association (WDMA) has released the WDMA 2024 U.S. Market Study for Windows, Architectural Interior Doors, and Patio & Entry Doors. This comprehensive study defines the industry’s historical, current, and projected market size. Drawing on direct industry input for product shipments in 2023 and supplemented by additional primary and secondary research, this report provides a thorough benchmark of market trends. The Farnsworth Group, a nationally recognized market research firm, conducted, analyzed, and prepared the study.

The 2024 market study includes:

• Analysis of the attitudinal drivers of homeowners and contractors.
• Key macro drivers in the residential and commercial markets.
• A gauge of overall shipment demand sentiment and industry expectations.
• Timely information on residential/light commercial windows, patio doors, residential entry doors, and interior architectural door market trends and product relationships.
• Historic data from 2021 through 2023 and forecast data for 2024 through 2026.
• National and regional data, along with detailed product shipment data for residential and non-residential construction.

Key Insights from the 2024 Market Study

Market Overview:

After experiencing several years of growth, the window and door market saw a slowdown in 2023, with a slight decline in shipments compared to 2022. Rising interest rates and the cessation of stimulus funds have shifted homeowner priorities towards smaller renovations rather than large-scale projects.

Regional Strengths:

Despite the overall national decline, certain regions demonstrated resilience. The South Atlantic region, buoyed by significant new home construction, recorded the highest volumes of window and door shipments.

Commercial Sector Trends:

The commercial sector faced challenges in architectural door shipments due to high interest rates and stricter lending practices, complicating developers' efforts to secure loans for new projects. The longer timelines associated with commercial and multi-family projects suggest that high interest rates will continue to impact project starts for the next 2-3 years. Although there is some concern about the potential oversaturation of the multi-family market, this is considered a less likely scenario.

The Window & Door Manufacturers Association (WDMA) has filed an ANSI Project Initiation
Notification (PINS) to propose the development of a new standard for commercial fiberglass
reinforced polymer (FRP) doors and frames. This standard will set performance attributes for FRP
doors and frames and will fill an industry gap for industrial-built doors that are intended to
withstand moisture, chemicals, and damage caused by extensive use. These doors are used in
environments such as educational facilities, healthcare, wastewater treatment facilities, pool
areas, food processing, dairies, zoos, veterinary o,ices, and other industrial building types. FRP
doors and frames are versatile where door performance in harsh environments is essential and
where other door types may fail in this type of environment.

WDMA is seeking stakeholder participation in the development of this standard such as FRP door
and frame manufacturers, FRP door component suppliers, architects, specification writers,
building o,icials, building owners, facility managers, end users, and distributors.
The PINS announcement was published in the ANSI Standards Action on April 12th, 2024, and is
open for public comment for 30 days through May 12th, 2024. For questions, comments, or if you
are interested in participating in the development of the standard, please send an email to
[email protected].

The Window & Door Manufacturers Association is an ANSI-accredited standards developer for
fenestration products such as windows, doors, and skylights. These standards define the expected
performance of fenestration products and serve as voluntary industry benchmarks rooted in widely
accepted practices. 

The Window and Door Manufacturers Association (WDMA) announced today that Special-Lite is the newest member of the association. 

Based in Decatur, Michigan, Special-Lite manufactures complete entrance systems, doors, interior aluminum framing, and other Division 8 and Division 10 products for commercial and institutional buildings. These include aluminum, all fiberglass, aluminum/fiberglass style doors in addition to flush, monumental ("stile and rail"), fiberglass simulated wood grain, and 6-panel doors.

Built to last in high usage and challenging environments, Special-Lite is unique for their quality and made-to-order custom options. Founded in 1971, the company pioneered fiberglass-reinforced polyester (FRP) material for door skins in the early 1980s. Today, it is one of the largest volume producers of FRP doors in the U.S., with facilities in both Decatur and Benton Harbor, Michigan.

For more information on the Window & Door Manufacturers Association, click here.
For more information on Special-Lite visit special-lite.com.